Ejji label is a team project created together with designer and illustrator Kate Kalafatis (in charge of finishing the front-side illustrations and designs) and myself (in charge of finishing the back-side designs). The project features two label designs for two different sauces, created for the Ejji company located in the state of Baltimore, Maryland.
The moodboard explores popular condiments from a variety of brands. Graphics and illustrations are an essential part of branding, especially in label designs, so we explored at how different illustrations work in unison with their brands.
We went through several different label iterations, exploring different layouts of the typography and graphics, to provide a variety of designs for the client to choose from. Our goal was to create a design that incorporated all the necessary graphic elements while not feeling cluttered.
Created by @Ian Suh